One of the things that the LIFT partners all have in common is a shared goal of innovation and a focus on preparing for future challenges within the agricultural industry. We had a chance to ask Brian Kuehl, director of product development for West Central Distribution, what’s on his radar for the new year.
One thing he is focused on is herbicide resistance and the ways in which companies can work with farmers and retailers to keep new products and stewardships goals in mind. Check out the audio clip below:
New technology is great, but it isn’t worth very much if you can’t implement it due to environmental or stewardship concerns. That’s why West Central and the LIFT partners aim to provide advanced and sustainable solutions that allow growers to proactively combat potential challenges.
Stay tuned for more to come on herbicide resistance, and the steps West Central is taking to prepare for the future.
Herbicide Resistance Audio Transcript
West Central is focused on all developments in the agriculture industry. One of the key developments that’s happening at this time is a lot of talk around what we’re referring to as “new technologies” in herbicide traits.
Everybody is familiar with glyphosate resistance, everybody is familiar with glufosinate resistance, but we have crops now that are going to come to market with resistance to dicamba, and phenoxy herbicides, as well as a number of other herbicide chemistries.
[We’re focused on] HPPD chemistry, that is going to be coming not only next year, but in the years to come.
We’re focused on that, because with those technologies there comes some stewardship. There can be some possible drift concerns, and some possible volatility concerns.
We are focused on having products that you can add to those technologies that help keep those technologies within the realm where they’re being applied so that we don’t have any offsite movement, or any issues with product that was put where it’s not supposed to be.